CEX.IO logo guidelines


We created this style guide to act as a central location where we house a live inventory of UI components, brand guidelines, and more. Anyone working on the CEX.IO products is encouraged to stay familiar with this style guide and use it accordingly.



Product Logo


On dark backgrounds, use our full-color logo with white text.

On darker colored backgrounds, use our white logo.

Logo crimes

Don’t change position of the elements.

Don’t outline the logo.

Don’t use gradient on the logo.

Don’t use bottom alignment.

Don’t disproportionally scale the logo.

Don’t use a drop shadow.

Don’t use fill of another color.

Don’t use image mask on the logo.

Avoid rotating the logo.

Using a photograph as a banner

Light photo example.

Dark photo example.


Light photo example.

Dark photo example.